Archive July 2011

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“The Diversity Advantage” or “Birds of a Feather Will Fail Together”

For a more detailed discussion, read “Leveraging Connecting Style Diversity” in Connect for Success or Handbook for Early Career Success.

The fact is that since any one style represents just one of four different perspectives and problem solving approaches, surrounding yourself with and incorporating the thinking and perspectives of individuals from the other three styles gives you a distinct performance advantage (to get the most from this blog, take the Connecting Style Survey and find out what your style is.). And there is a significant body of research backing this up.

Paul Allen, co-founder of Microsoft, describes in his autobiography how the differences between his partner Bill Gates and himself made the power of their partnership far greater than the sum of  the parts.

“The main reason the tandem held together for more than a couple of years was that each of the entrepreneurs brought something valuable to the table. Mr Gates’s single-minded focus on winning everything, whether a chess game or a vital business deal, was complemented by his partner’s ability to see the bigger picture—an ability reinforced by Mr Allen’s eclectic set of outside interests, ranging from music to sport and science fiction. Mr Allen acknowledges that the two men were “extraordinary partners”.

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